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Advanced Link Building Tactics to Boost Your Rankings Online

ADVANCED LINK BUILDING TACTICS TO BOOST YOUR RANKINGS ONLINE Links continue to be one of the most important ranking factors. Each is essentially seen as a vote. So the more links a site has the better it ranks in the search results. While it used to be that you could build thousands of links and rank the next day, this is no longer the case. Relying on questionable tactics could actually result in a ranking penalty. This is not to say that links don’t work.

Latest articles

Advanced Link Building Tactics to Boost Your Rankings Online
Advanced Link Building Tactics to Boost Your Rankings Online

ADVANCED LINK BUILDING TACTICS TO BOOST YOUR RANKINGS ONLINE Links continue to be one of the most important ranking factors. Each is essentially seen as a vote. So the more links a site has the better it ranks in the search results. While it used to be that you could build thousands of links and rank the next day, this is no longer the case. Relying on questionable tactics could actually result in a ranking penalty. This is not to say that links don’t work.

Oliver Wood
Oliver Wood
Why WordPress is an Excellent Platform For SEO
Why WordPress is an Excellent Platform For SEO

It is now so popular that it is used on 26.4% of the top 10 million sites in the world. What began as a simple tool for blogging is now one of the leading content management systems in the world. It’s not surprising either as WordPress offers numerous advantages compared to other platforms.

Oliver Wood
Oliver Wood
10 Common SEO Mistakes That Weaken Your Rankings
10 Common SEO Mistakes That Weaken Your Rankings

Ranking for your target keywords can bring in a flood of targeted traffic to your landing pages. But the reality is that your website must be ranking in the top results. Case studies have shown that the top three results get 61% of all search clicks. And a large majority of users rarely click past the first page.

Oliver Wood
Oliver Wood
What You Need to Know About the Penguin 3.0 Algorithm Update
What You Need to Know About the Penguin 3.0 Algorithm Update

Google changes its algorithm around 500 to 600 times a year. Occasionally major updates are rolled out that significantly alter the search results. Whenever they occur there is always a great deal of buzz in the industry about the implications and what it means for businesses. Google released the third major iteration of its Penguin update.

Oliver Wood
Oliver Wood
Why Dedicated Landing Pages Are a Must For Every Website
Why Dedicated Landing Pages Are a Must For Every Website

But even after a visitor lands on your site, they won’t necessarily make a purchase right away. You need to convince them that your product or service is worth buying. And to do that there is only thing you need in your marketing arsenal.

Oliver Wood
Oliver Wood
How Tradies Can Rank Their Sites For Local Searches
How Tradies Can Rank Their Sites For Local Searches

Regardless of which industry you are in, your potential customers are using search to find local services. But the reality is that those clicks will end up going to competing sites if your site is not ranking. Studies have shown that the top results get the most clicks. Even ranking on the second page is not enough as most people rarely click past the first page.

Oliver Wood
Oliver Wood
Why You Can’t Spam Your Site to the Top of Google
Why You Can’t Spam Your Site to the Top of Google

Where you could use software tools to automatically generate fresh content and build thousands of links to your pages, and rank for extremely competitive keywords the next day. Then you could enjoy an avalanche of traffic to your site and sales as a result. But the days of spamming the search results are long gone. Such practices are now largely ineffective and likely to result in a complete ban from the index.

Oliver Wood
Oliver Wood
SEO Penalty Assessment Services
SEO Penalty Assessment Services

We get asked this question on a regular basis. One day your site is ranking and the next it is nowhere to be found in the search results. If this describes your current situation, your site may have been hit with a ranking penalty.

Oliver Wood
Oliver Wood
Important Factors When Choosing a Web Hosting Company
Important Factors When Choosing a Web Hosting Company

There is no shortage of companies available that all offer similar features. 99% uptime, unlimited bandwidth, and fast support are among the many selling points. A quick search for “web hosting Australia” literally has millions of results:

Oliver Wood
Oliver Wood
What to do about Content Scrapers that outrank your website
What to do about Content Scrapers that outrank your website

After spending hours on your content you finally hit the Publish button. Your post is starting to gain traction in the search engines for your target keywords. But then you notice that another site is ranking above yours with the exact same content. Nothing is more frustrating than working hard on a piece of content only for it to be copied by another site. Worse is if it actually outranks your own site so now they are essentially stealing your traffic as a result.

Oliver Wood
Oliver Wood
No Contract SEO Services
No Contract SEO Services

Has traffic to your website started to decline? Then your business needs a digital marketing plan, one that has been proven to deliver results. SEO is easily the best investment you can make for your business. Better rankings in the search results translates to more targeted traffic. And more traffic is an opportunity to drive more sales.

Oliver Wood
Oliver Wood
SEO Checklist For Forex Traders to Rank in Google
SEO Checklist For Forex Traders to Rank in Google

Forex trading is the buying and selling of currencies around the world. Just like with the stock market, there is a lot of money that can be made with the right strategies. Consumers are naturally hungry for more information and industry experts are happy to fill in that gap. But as you might expect, ranking for keywords related to forex trading is incredibly competitive.

Oliver Wood
Oliver Wood
What Google Will Be Focusing on In The Years Ahead
What Google Will Be Focusing on In The Years Ahead

Google is constantly updating its ranking algorithm. Businesses in Perth and throughout Australia must adapt to these changes or they risk losing a major competitive advantage online. It used to be that you could write highly optimised content for your site, build some links from relevant sources, and rank the very next day. But the ranking algorithms have gotten increasingly sophisticated as they are able to detect instances of spam.

Oliver Wood
Oliver Wood