Developments – Synamedia

How Does Illegal IPTV Work?

Marta — Sun, 15 Jan 2023 15:40:39 +0000

In 2021, over 17 million people in the UK and the EU used illegal Internet Protocol Television (IPTV) services, costing legal pay TV providers €3.21 billion. By using these illicit services, users are able to access the very best in premium live sports, TV channels, and video on demand content – all under one umbrella. While accessing illegal IPTV may seem like a convenient…

Source

Where We’ll Be at NAB 2022

Marta — Mon, 18 Apr 2022 09:00:48 +0000

Over the past two years, like so many others, we’ve been eager for the opportunity to safely reunite in-person with our customers, colleagues and friends across the media and entertainment industry. We’ve been looking forward to sharing our innovative technology and we’re thrilled that the opportunity has finally presented itself at NAB 2022. This year you can find us at booth W10113 where we’ll…

Source

As Netflix cracks down, is credentials sharing reaching end of life?

Marta — Thu, 14 Apr 2022 09:17:42 +0000

Well, it took long enough… Finally, Netflix acknowledged that credentials sharing is impacting its ability to invest in new content. Their recent announcement to charge subscribers in Chile, Costa Rica, and Peru who want to share their account credentials outside of their household, has, once again, left both consumers and the industry debating the impact of credentials sharing. To be clear…

Source

International Day of Women and Girls in Science: Dare to Change the World

Marta — Fri, 11 Feb 2022 06:00:42 +0000

Today is International Day of Women and Girls in Science, a day where we recognize the important role of women and girls working within the industry as agents of change, rather than just beneficiaries. At Synamedia, we believe it’s important to shed a light on days like these, especially when considering that only one in five professionals in cutting edge technology fields…

Source

Twelve Lucky Grapes

Marta — Fri, 14 Jan 2022 18:48:12 +0000

Happy New Year! – ¡Próspero Año Nuevo! From the ball drop in New York’s Times Square and the chimes of London’s Big Ben, to fireworks lighting up Rio de Janeiro’s night skies over Copacabana Beach and Sydney’s spectacular display from the Harbour Bridge and Opera House, each country has its own traditions to mark the start of the new year. In Spain, the custom is to eat twelve grapes…

Source

The Limitations of CDN One-Time Token Validation

Marta — Thu, 13 Jan 2022 15:30:24 +0000

It’s hardly news that streaming video service providers suffer from piracy. More recently, however, it has become commonly known that pirates exploit vulnerabilities in the OTT protocol in order to abuse video services and gain unauthorised access to video content directly from the service provider’s CDN. One of the key vulnerabilities they go after is manipulating tokens…

Source

Embedding the Headend Watermark: When to Do it… and Why?

Marta — Wed, 24 Nov 2021 17:29:41 +0000

In the previous two blogs of our three-part series on watermarking, we described various ways that pirates attack watermarks, as well as the criteria for choosing a solution that best counters such attacks. We also explained why headend watermarking is far superior to client watermarking for OTT service providers. With all that under our belt, let’s address in greater depth the critical aspect…

Source

You need video insights

Benjamin — Fri, 12 Nov 2021 09:47:02 +0000

The reason Pay-TV providers aren’t as data-driven as their internet competitors isn’t because they lack data – it’s because they’re not using it to its full potential. Zoom in a little, and it’s easy to see why: the video data pouring in from countless services and devices creates a fragmented and disjointed dataset that most video analytics tools were never built to resolve.

Source

Capture viewer attention with video insights

Benjamin — Fri, 12 Nov 2021 09:36:46 +0000

Using data-driven video content insights, you can deliver a compelling, personalised experience that keeps your customers switched on and reduces churn. The old adage that content is king is still true. But when your viewers are overwhelmed by choice – or too impatient to find what they want – you need video insights to help connect them to the things they love. Traditionally…

Source

A New Security Layer

Marta — Thu, 28 Oct 2021 23:08:20 +0000

Earlier this month AWS posted an interesting blog titled “Secure content using CloudFront Functions“. It discussed how OTT service providers, who are AWS customers, can leverage such functionality to increase the level of security in their streaming services. The blog went on to explain how AWS offers Signed Cookies and Signed URLs as the basis for content protection mechanisms…

Source

How to #BeCyberSmart in Cybersecurity Awareness Month

Marta — Tue, 26 Oct 2021 09:54:16 +0000

Cybersecurity remains a growing concern worldwide. In fact, a study conducted by Deep Instinct found that overall malware usage increased by 358% through 2020, while ransomware usage more than quadrupled in 2020 compared to 2019. The media and entertainment industry is no exception to these growing security concerns. With the spike in streaming piracy due to stay-at-home orders and the…

Source

Client vs. Headend Watermarking – What’s The Best Approach for OTT?

Marta — Thu, 14 Oct 2021 11:27:15 +0000

In the first blog of this three-part series, we looked at how pirates attack watermarking solutions. This knowledge is critical for helping you choose the right WM solution approach for your OTT service, as we’ll see in both this blog and the next. There are two prevailing forensic WM options available – client watermarking and headend watermarking. Before pitting the two against each other, let’…

Source